ABOUT MOI
I’m a Klaviyo Certified Retention Marketer with a knack for creative, data-driven, problem solving.
Currently, I work at Fièra Cosmetics, where I lead our efforts to keep customers connected and engaged. I thrive on uncovering insights from customer data to craft meaningful and personalized email journeys.
When I’m not optimizing email flows or crafting retention strategies, I’m an amateur illustrator who loves finding magic in the mundaneness of everyday life. My sketches often feature my beloved dog, Benji, who keeps me inspired and grounded.
Dogs, doodles, and meaningful connections—those are my passions.
WRITTEN WORK
Professional SHOUT OUTS
Close out Q1 with a revenue spike: 13 creative St. Patrick’s Day email examples
How BarkShop Creates Top Dog Email Segmentation
Klaviyo Spotlight
VIDEO STUFF
How does a broader email content strategy measure up? What successful stories are brands telling.